Tag: #Streetfighting

Step 3 in Creating an LSM Plan:  It’s Time to Make a Plan

Step 3 in Creating an LSM Plan: It’s Time to Make a Plan

Step One:  Gather Your Information.  Step Two:  Analyze Your Data.  Step Three:  Make a Plan.

Sounds simple, but, unless you take a well-thought-out approach to achieving the goals you’ve identified for your Local Store Marketing Plan Continue reading “Step 3 in Creating an LSM Plan: It’s Time to Make a Plan”

Don’t Start at the End and Move Backwards—-Always Move Forward!

Don’t Start at the End and Move Backwards—-Always Move Forward!

Step Two in Developing an LSM Plan

I can’t tell you how many people start to create their Local Store Marketing plan with a list of ideas already in mind.  There’s nothing wrong with having ideas, of course, but it’s important to make sure Continue reading “Don’t Start at the End and Move Backwards—-Always Move Forward!”