Tag: Local Store Marketing Ideas

Don’t Start at the End and Move Backwards—-Always Move Forward!

Don’t Start at the End and Move Backwards—-Always Move Forward!

Step Two in Developing an LSM Plan

I can’t tell you how many people start to create their Local Store Marketing plan with a list of ideas already in mind.  There’s nothing wrong with having ideas, of course, but it’s important to make sure Continue reading “Don’t Start at the End and Move Backwards—-Always Move Forward!”

Ya Talkin’ to Me?  5 Ways to Build Customer Relationships

Ya Talkin’ to Me? 5 Ways to Build Customer Relationships

Let me ask you something.  If you’re like me, every day you get a number of e-mail offers and text messages asking you to visit a local business and make a purchase.  Some are even addressed to me personally, “Kathy, we have this special offer just for you.” Continue reading “Ya Talkin’ to Me? 5 Ways to Build Customer Relationships”